What are UGC Ads?
UGC (User-Generated Content) Ads are authentic, customer-created content repurposed as advertising material. Unlike traditional polished ads, UGC ads feature real people using your product in genuine situations.
These ads blend the authenticity of social media content with the strategic targeting of paid advertising, creating powerful social proof that drives conversions.
Authenticity
Real customers = real trust. UGC ads perform better because they don’t look like traditional ads, making them more relatable to your audience.
Higher Engagement
UGC ads see 28% higher engagement rates than standard ads. People naturally engage more with content that feels organic.
Cost Effective
Leverage existing customer content instead of expensive production shoots. Better results at lower costs.